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Digital Product Launch Checklist: 7 Days From Idea to First Sale

A small, finished product beats a big unfinished one. This is a one-week plan.

The 7 days

  • Day 1: pick one problem people already search for.
  • Day 2: outline the product — the smallest version that solves it.
  • Day 3: build it.
  • Day 4: price it ($7–$19 is easy for a first buy) and write the sales page.
  • Day 5: set up checkout and automatic delivery; do a test purchase.
  • Day 6: write 10 value-first posts with a tracked link.
  • Day 7: publish, post, and check which channel got clicks.

Before you launch

  • Clear refund policy and contact email on the site.
  • The download arrives automatically after payment.
  • No made-up reviews or fake scarcity.