
swipe file
Stop guessing what to post first
70 fill-in-the-blank hooks across 14 psychological angles, plus a 100-point score so you know whether a hook is worth posting before you post it.
- Secure checkout by Paddle
- Instant download
- 14-day money-back guarantee
The problem
You know what you want to say. You just can't get anyone to stop scrolling long enough to hear it. So you rewrite the first line eleven times, post something safe, and it does nothing.
What you walk away with
A hook for every post, written in under two minutes, scored against four criteria that actually predict whether people stop.
Inside the product
A swipe file built for people who publish daily and don't have time to be precious about it. Every hook is a template with slots you fill with one real detail from your own business — a number, a mistake, a customer sentence. The scoring system stops you posting the weak ones.
What's included
- 70 hook templates across 14 angles: curiosity, pain, transformation, contradiction, mistake, myth, speed, simplicity, money, time, status, FOMO, before/after, unexpected result
- The 100-point hook score: specificity, tension, relevance, speed
- Slot-filling examples so the templates don't read like templates
- A weekly hook tracker and a 10-minute Friday review
Why it works
- Write a usable hook in under two minutes
- Kill weak posts before they cost you a day of reach
- Know which angle works for your audience within three weeks
Bonuses
- The 10-minute Friday review checklist
Is this for you?
This is for you if…
- Creators and small businesses posting short-form content
- Anyone selling a digital product who has to be their own marketing team
- People who publish often and run out of openings
This is not for you if…
- Large teams with a copywriter on staff
- Anyone looking for a magic button rather than a process
- People who will buy it and never open it
Questions
- What format is it?
- A PDF you download immediately after payment. It works on phone, tablet and desktop.
- Are these for one platform?
- No. The hooks are platform-agnostic — they work as video openings, post first lines, email subject lines and article titles.
- Will I sound like everyone else?
- Only if you leave the slots generic. Every template forces you to insert a specific detail from your own business, which is what makes it yours.
Guarantee
If it isn't useful, reply to your receipt within 14 days and you get a full refund. No form, no questions.
Full terms are in the refund policy.
Get it now
ProductPilot
The Hook Vault
Instant download after payment
- Secure checkout by Paddle
- Instant download
- 14-day money-back guarantee